Leadership Guide
This Guide is meant to serve as an informational and organizational tool that will support the national promotional campaign. Specifically, it is designed to serve as a resource for the scores of community based RAM coalitions that are already assembling across the country.
The Guide includes information about the series, the national outreach campaign and the PBS Station Incentive Grants Program as well as background information on two specific issues that will be addressed in the series – patient/family-centered care and chronic care. It also features many of the excellent promotional tools and Web resources that are available through our National Partners.
Y ou can view each section by selecting the links listed below.
Section 1 - Letter from Crosskeys Media
Section 2 - Overview
Section 3 - How to Use the Leadership
Section 4 - Remaking American Medicine
Section 5 - National Outreach Campaign
Section 6 - Connecting with
Section 7 - Working Effectively with
Section 8 - Champions of Change
Section 9 - Seeking Quality Health Care
Section 10 - Coalition Building
Section 11 - Organizing - Community by
Section 12 - Community Outreach
Section 13 - Coalition Outreach Tools
Section 14 - Taking Action - Community
Section 15 - Working with the Media
Section 16 - Campaign-related Issues
16.0 - Patient/ Family-centered Care
16.1 - Chronic Care
Section 17 - Evaluation
Section 18 - Summary/Campaign Contacts
Appendices
E. Resources